May 31, 2024
There is a common denominator every self storage business shares that is often under-valued and under-utilized: the customer. Building customer loyalty is the final step in the sales funnel. But too often, companies are so focused on getting customers, they don't know how to truly enlist them to continue building...
May 23, 2024
The self storage laws in Georgia were recently updated to include new provisions for non-monetary defaults and unsigned lease agreements. But along with these changes are best practices to protect both the facility owner and the tenant. While some practices are now legal, owners must be careful to implement them in the...
May 16, 2024
Increasing occupancy is top of mind for most self storage operators. Advice is plentiful, from upping your ad spend to dropping your rates. But what really works? Luke Westbrooks joins the webinar to discuss what has and hasn't worked for the portfolio under his care. You won't be surprised by the bottom line- it's...
May 10, 2024
After more lunches, sessions, trade show seminars, podcasts, and webinars than we we can count, we've finally cracked the code and figured out the most important thing in self storage. It's not your website, location, class, security, software, or curb appeal, although all those elements relate to it. At the end of the...
May 2, 2024
Curb appeal isn't just about what you see. It's about what others see when they visit your property, whether in person or online. The right curb appeal can attract a great tenant leading to long term healthy arrangement. But the reverse is also true. Negative curb appeal can keep good tenants away or attract the wrong...